Marketing Services

At CityDog Media Group, our audience is your audience, so we understand the market you are trying to reach. From media relations to customer relations, we identify the appropriate communications channels to reach your audience then develop and implement a strategic plan with one goal in mind -- results. Whether it's effective media placement, consistent messaging, strategic planning, creative writing or all of the above, CityDog Media Group provides the solutions you need, so you get the attention you deserve.

Menu of Services
Advertising. We analyze your product, define your positioning strategy, assess your audience and plan your attack -- whether it's digital advertising, print advertising, or both.

Content Management. These days, you need more than a website to showcase your products and services -- you need engaging content. Whether it's contributing to your blog, preparing articles for your website or sharing content with media partners to drive traffic back to your site -- we can handle all of your content marketing needs.

Brand Development. Utilizing a variety of marketing channels, we will develop and communicate your brand's personality, image and perception. Because afterall, perception is everything.

Marketing Collateral. From creative inception through delivery of finished product, CityDog Media Group will develop fresh, creative collateral to reflect your company's brand identity from sales catalogs to event posters to online banners to postcards, and more.

Media Kits/Press Materials. From fact sheets, backgrounders and company history to press releases, product photography and quote sheets, we will prepare a "tool kit" containing every bit of information the media needs to report how great you are, packaged in a way that gets their attention.

Media Relations. We are the media, so we know what the media wants: a good story. Beyond simply issuing press releases, we identify a great story and act as a conduit between you and the media through established and trusted relationships, reaching top editors and writers in your industry.

E-Newsletters. A big fan of this effective and inexpensive tool for communicating with your customers, employees and business partners, we will write, design and issue your newsletters on a monthly, quarterly or yearly basis.

Social Media. We will develop a social media plan, encompassing all of the tools available to communicate with your target audience through the right channels with the right message, from Facebook to Instragram to Twitter to Pinterest.

Influencers. As an influencer ourselves, we've established relationships with fellow influencers, from bloggers, to social media sensations to our fellow media partners in broadcast, digital and print.

A Nose for News
Located in Seattle, Washington, CityDog Media Group is the creation of Brandie Ahlgren. Brandie has close to 30 years in the leisure and lifestyle markets -- first, as director of marketing for a small ship cruise line, then as director of marketing for a gourmet chocolate company, then as founder and publisher of CityDog Magazine.  

Her experience as a client taught her what's needed from agencies -- service. An agency must be responsive, proactive, knowledgeable, experienced and most importantly, have a nose for news. What's a nose for news you ask? It requires an understanding of the media and how it works. It requires the ability to position a story in a way that the media will be interested. And, it's identifying a great story and getting it heard.

As publisher of Seattle's own CityDog Magazine, Brandie is a regular guest on Q13 Fox News and KING 5's New Day Northwest to talk about cool products in the pet industry -- from travel gear to toys, to treats, and more.

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